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7 Key Millennial Values

7 Key Millennial Values

Ed Gandia of B2B Biz Launcher recently asked what we thought the most important (and maybe even surprising) values, beliefs, and attitudes of millennials might be. Throughout work with millennials and at the 80/20 Agency, here are the seven major characteristics that...
Millennials and the Election

Millennials and the Election

Don’t be fooled. Millennials are definitely paying attention to the election. A recent study from the American Press Institute that found that “69% of millennials get the news daily and 85% say that keeping up with the news is at least somewhat important to them”....
Who’s Who in Generations X,Y,Z?

Who’s Who in Generations X,Y,Z?

This chart clarifies and defines each of these groups. Generation X is the generation born between the early 1960s and early 1980s, and connected to the pop culture of the 1980s and 1990s they grew up in. The term has been used in demography, the social sciences, and...