BRANDING, TRENDS, AND EVERYTHING GEN Z

Host Kelly King is the Founder and President of 80/20 Agency and is uniquely qualified with her experience in brand management, writing and publishing the Gen Z Dictionary, and her continuous desire to keep up with the rapid changes in advertising, marketing, and media.

Guests share their insights on the marketing agency world and fun stories from being on the job. We take a dive into the opinions and hot takes on social media and unique habits to each generation.

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Our Featured Episode

Anna Campbell

Anna is a Summer 2020 Golden Ticket Intern here at 80/20 Agency. She’s studying Marketing and Entrepreneurship at the Kelley School of Business. We talk about her internship, her favorite brands, and what it’s like to be a Gen Z’er. Laugh with us about her dad busting her about her recent Instagram purchase!

Season 1

Episode 1: Anna Campbell

Anna is a Summer 2020 Golden Ticket Intern here at 80/20 Agency. She’s studying Marketing and Entrepreneurship at the Kelley School of Business. We talk about her internship, her favorite brands, and what it’s like to be a Gen Z’er. Laugh with us about her dad busting her about her recent Instagram purchase!

Episode 2: Francoise Gaigner

Meet Francoise, 80/20’s Creative Director and stellar brand designer. Learn about her career path, opinions on the design industry, and advice to future designers. As a Millennial herself, she talks about the differences in working with Gen Z, including social media and social impact.

Episode 3: Anna McCoy

Anna McCoy started at 80/20 as an intern while she was studying at the Media School, and has since stuck around as our creative freelancer. She’s passionate about illustration, animation, and kickstarting her career. We chat about her favorite projects, dream jobs, and combining majors and minors across three different IU schools.

Episode 4: James Tanford

James Tanford is our freelance writer and content creator. He graduated as a student-athlete from Oberlin College, majoring in Political Science. Join our discussion on his unique path back to Bloomington, debunking some millennial myths, and what it’s like to receive criticism from bosses on projects you’re proud of.

Interested in being a guest?

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Being a guest on a podcast is a great way to boost awareness of your brand, while sharing knowledge gained from all the lessons you’ve learned.

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