7 Ways Your Business Can Use Snapchat

7 Ways Your Business Can Use Snapchat

Don’t be the last one to know how to use a geofilter. We’re here to help. 1. Millennials, millennials, millennials. 75% of the 100 million people who are on Snapchat are under the age of 34. Your next generation of consumers are all on Snapchat. 2. Share promotion...
Who’s Who in Generations X,Y,Z?

Who’s Who in Generations X,Y,Z?

This chart clarifies and defines each of these groups. Generation X is the generation born between the early 1960s and early 1980s, and connected to the pop culture of the 1980s and 1990s they grew up in. The term has been used in demography, the social sciences, and...
The MVPs of Social

The MVPs of Social

THE MOST VALUABLE PLAYERS (PLATFORMS) ON SOCIAL If Social Media platforms were NBA players, here is who they would be. 1. Stephen Curry – FACEBOOK   1.59 billions monthly active users as of December 2015 and over one billion that log on daily (according to...
Why the name 80/20 ?

Why the name 80/20 ?

I latched onto the  80-20 rule about 30 years ago—I heard it in college, and it is probably one of the most important lessons I learned during business school. The notion that 80 % of revenue comes from 20% of your customers is a very powerful rule. From an economic...