80/20 Your Brand

We’re a boutique agency built on brand clarity, creativity, and efficiency.
We unlock the 20% of your brand that drives 80% of your impact through persona-driven messaging and brand storytelling that scales—accelerated with the power of AI.
Make Your Brand Cut Through the Clutter
BRAND IDENTITY
Look legit, fast, with our Brand Bootcamp
PERSONA DEVELOPMENT
Knowing your customer is paramount to all of your marketing
MARKETING STRATEGY
Defining the “how” that will drive your growth
BRAND STORYTELLING & MESSAGING
Authentic narratives that connect with your audience(s)
DIGITAL CONTENT CREATION
Professionally developed social media templates, email marketing, and website design
INTERNAL BRAND ACTIVATION
Empower your team as brand influencers and build your internal team culture
AI:
OUR CREATIVE ACCELERATOR
We treat Artificial Intelligence as a teammate—not a replacement—to streamline our workflow, maximize our creativity, and keep it human.
The result? High-quality, authentic marketing that keeps pace with you and your brand.
(Stay tuned for our KeepItHuman.ai tool)

“The workflow and creativity was fantastic... It felt like working with a small agency but with big agency results."
Rob ClendeningFormer Director of Marketing and Communications of The Kelly School of Business 
"[80/20] took an idea and helped us to put images and words together that spoke volumes to our audience. Highly recommend."
Susan RinneCo-Director of Work to Include Coalition 
“The Brand Bootcamp helped me create a path that I would never have seen if I hadn’t worked with 80/20."
Trip DemareeFounder and President of Trimar 
"Kelly and her team asked hard questions to give me guidance on how to best present my business to my clients and customers."
Chris CockerhamFounder of Cockerham Commercial 














