Gary Vayner-who?

Gary Vayner-who?

Gary Vaynerchuk. If it’s a name you don’t know now, you’ll surely know it by 2030, when he buys the New York Jets. Or you’ll visit the wine library and wonder who the mastermind is behind one of the world’s most impressive catalogue of wines. Or you’ll happen to...
Snap Inc. Going Public

Snap Inc. Going Public

Snap Inc. Going Public Evan Spiegel, CEO of Snap Inc, has hinted for almost two years that the millennial-driven company who owns Snapchat will eventually join the ranks of companies on the stock market. It looks like that time is almost here. An insider of the...
Millennials and the Election

Millennials and the Election

Don’t be fooled. Millennials are definitely paying attention to the election. A recent study from the American Press Institute that found that “69% of millennials get the news daily and 85% say that keeping up with the news is at least somewhat important to them”....
7 Ways Your Business Can Use Snapchat

7 Ways Your Business Can Use Snapchat

Don’t be the last one to know how to use a geofilter. We’re here to help. 1. Millennials, millennials, millennials. 75% of the 100 million people who are on Snapchat are under the age of 34. Your next generation of consumers are all on Snapchat. 2. Share promotion...
The MVPs of Social

The MVPs of Social

THE MOST VALUABLE PLAYERS (PLATFORMS) ON SOCIAL If Social Media platforms were NBA players, here is who they would be. 1. Stephen Curry – FACEBOOK   1.59 billions monthly active users as of December 2015 and over one billion that log on daily (according to...
Snapchat – Do they not want us to find users?

Snapchat – Do they not want us to find users?

Maybe Snapchat knows something we don’t know. Or, their young strategists are way ahead of this veteran marketer. But, apparently I am not alone. Jesse Hempel from Wired magazine seems to agree. Why do they make it so hard to find people, businesses, events and...